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2 min 58 sec, FLV FORMAT

Episode 49: Freedom to Surf

A study by Dr Brent Coker from the Department of Management & Marketing suggests that allowing employees to surf the web for fun can make for more productive workers.

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Surfing the net at work for pleasure actually increases our concentration levels and helps make a more productive workforce, according to a new University of Melbourne study. 

Dr Brent Coker, from the Department of Management and Marketing, says that workers who engage in ‘Workplace Internet Leisure Browsing’ (WILB) are up to 9% more productive than those who don’t, provided they spend less than 20% of their workday on the web.

To view the full study, please go to http://www.deloosh.com.au/blog/.


Reporter: David Scott
Editor: Rob Cross
Camera: Clive Banfield
With thanks to Dr Brent Coker.