Innovative digital technologies are increasingly fundamental to agricultural production and sustainability. From a food supply perspective alone, there is an urgent need to optimise farming practices. According to the FAO, the world’s population will grow over a third by 2050. These people will need homes and space to live, so while farms will need to produce 60% more food, they will not be able to expand outwards to do so. Further to this, climate change will add to the strain on other important resources. In essence, farmers will need to produce more, using less: through precision farming.